After months of significant confusion among our customers and even our partners, we owe you – our customers in particular – an explanation  

There have been questions, uncertainties, and deliberate provocations within the market. As the Managing Director of New Direction Tackle, it is my responsibility to provide clarity and to protect our values.

I provide this explanation in the video: open, honest, and uncompromising.

https://www.dropbox.com/scl/fi/lmcpzir7gpwh0w6eu3zag/Ben-UK.mp4?rlkey=3mj6lk79964a8xt1mvdicgmqw&dl=0